MARSEILLE, France—Airbus Helicopters has stated their confidence in maintaining the market share of their H160 medium helicopter against competition from Leonardo’s AW139. The company announced it secured a 50% share in the commercial and parapublic sectors in late January, reflecting a positive outlook for the model amidst intense industry rivalry.
Based in London, analyst Tony Osborne reports that Airbus’s focus on technological features and safety is central to its strategy in the competitive medium rotorcraft market. Both the H160 and AW139 models are used globally for civil, government, and military applications, with Airbus aiming to position the H160 as a key contender.
Market Dynamics and Future Outlook
The ongoing contest between Airbus and Leonardo continues to influence helicopter sales and operator choices worldwide. Recent market share gains by Airbus indicate manufacturers' efforts to expand their influence through innovation and reliable delivery timelines.
"The H160's recent market performance demonstrates confidence among operators and highlights Airbus's commitment to this segment,"
said Tony Osborne.
Industry sources believe this rivalry will shape the landscape of medium rotorcraft in the coming years, as both manufacturers seek to secure future contracts with clients across Europe, North America, and beyond.
