Malaysia Aviation Group (MAG) has outlined its Long-Term Business Plan 3.0 (LTBP3.0), aiming to elevate Malaysia Airlines into the top 10 global airlines by Skytrax standards by 2030. Building on the successful initiatives of LTBP2.0, the group plans to double its revenue to over RM 24 billion through strategic focuses on increasing capacity, expanding partnerships, and modernizing its fleet.
Since adopting its previous plan, MAG recorded two years of positive net income, increased customer satisfaction to 84%, and expanded its fleet with 22 new aircraft. The new strategy emphasizes capacity growth of over 50%, a fleet of 116 aircraft by 2035, and a broader global reach with over 1,100 destinations, supported by a focus on operational excellence and financial resilience outside traditional airline activities.
Group Managing Director Datuk Captain Izham Ismail highlighted that the plan reflects the resilience and capability of MAG’s team. "LTBP3.0 signifies a shift from stabilization to disciplined, scalable growth," he explained. "Our ambition is to improve our service offerings, expand our network, and earn a top 10 Skytrax ranking, ensuring long-term value for our customers and the nation."
Overall, MAG intends to drive sustainable long-term growth through innovative strategies, process improvements, and strategic investments, seeking to position Malaysia Airlines as a leading global carrier within the next five to seven years.
